In the past, the Buick brand was synonymous with the octogenarian sector; those days are long gone. Sixty years later, the design of the all-new LaCrosse has widened its new fan base to include a younger and hipper crowd. Gone are the days of the little old lady from Pasadena-persona and now it has been replaced with the sexy and free-spirited consumer who appreciates the finer things in life; without breaking the budget.
The only thing that still has remnants of the 'old' Buick style is the front grille, but even that is slight with its rounded corners. The profile has completely been re-vamped with flowing lines that cascade up over and around the frame. Without disrespecting the design engineers, the LaCrosse has a European look and feel that is poised to challenge their foreign counterparts. The new, sleek and curvaceous body style of the LaCrosse appeals to the new consumer without totally alienating Buick's loyal brand enthusiast.
The feel of the interior of the new LaCrosse has also been updated. With defined 'quarters' the driver and the passengers have integrated zones. While the driver is definitely in control with an ergonomically sound cabin, the passenger is part of the driving experience with features like dual climate control and a sweeping dashboard; instead of an afterthought. Even though the LaCrosse is experiencing re-birth if you will, it's not too advanced to lose the level of sophistication Buick has worked so hard to achieve. None of the bells and whistles like the navigation system, Bluetooth capability and satellite radio are too cumbersome to use and all are integrated into the design of the LaCrosse seamlessly.
The look of the LaCrosse is not the only element that has been overhauled. It's no secret that speed and agility were NOT terms that were synonymous with the Buicks of the past. Dispensing a respectable 255 ponies through a 3 liter, V6 engine; the LaCrosse is not a sedan with sports car envy. It's a sedan, that holds its own in its class. Additionally, the fuel efficiency of the LaCrosse is equally as respectable with 17/27.
Buick is not leaving behind their loyal consumers; they are bringing them into the future… one car at a time.
MSRP around $33,000
For more info on the Buick LaCrosse visit www.buick.com

|